adz.so monitors hidden settings, tracking failures, budget drift and Google-made changes, then turns the evidence into a clear next step. AI explains the evidence; you decide what happens next.
Find hidden settings and account risks, review a proposed correction, verify the relevant Google Ads state after Google responds, then turn repeatable work into daily rules.
Account and campaign audits surface hidden defaults, broken links, conversion gaps, policy issues and Google-made changes before they quietly cost you.
See the risky setting, why it matters and the recommended correction in one place. Resolve hidden defaults and measurement mistakes such as duplicate Purchase conversions without digging through Google Ads menus. Supported fixes can be applied directly from the finding.
Turn recurring account work into daily rules. Choose review-first delivery or automatic mode where the workflow supports it, then send the result by Email or Slack.
Link each Slack channel to one Google Ads account. Ask about spend, CPA, campaigns or Merchant data, then keep the evidence and follow-ups in the same thread.
Questions, reactions and thread replies stay in the channel your team already uses.
Why did CPA rise this week for Northstar Search?
⌛ 1CPA rose 18% week over week. Spend grew from $8,420 to $9,970 while conversions held at 41. Nonbrand Prospecting caused most of it. Brand Core stayed stable.
DEMO DATA · READ-ONLY ACCOUNT QUERYCan you split that by campaign and tell me if budget moved?
⌛ 1Nonbrand Prospecting was up $1,550 week over week and drove the increase. Brand Core held steady. No account setting was changed.
DEMO DATA · LINKED ACCOUNT CONTEXTCheck conversion setup too. Could two Purchases be counting revenue?
⌛ 1The linked account has 2 Purchase actions reporting value. Keep one Primary and set the duplicate Secondary so one order is not counted twice.
DEMO DATA · READ-ONLY ACCOUNT QUERYThe Google Ads interface runs campaigns. adz.so adds the operating work around them: audits, verified fixes, pacing, alerts, automations and reporting.
| CAPABILITY | GOOGLE ADS UICampaign controls | DIY STACKScripts · sheets | ADZ.SOThe operating layer |
|---|---|---|---|
| Audit conversion setup, hidden settings and tracking | Review each setting manually | Checks to write and maintain | ✓Findings + evidence |
| Verified fixes for supported findings | Change it, then verify manually | Mutation code to maintain | ✓Review → apply → recheck |
| Budget pacing for account and campaigns | Budget views and charts | Build pacing logic | ✓Pacer + campaign pace |
| Watch campaign metrics for spikes or stalls | Recurring checks by hand | Store history + schedule queries | ✓Metric Watch alerts |
| See Google-made changes with their context | Change History | Poll and interpret events | ✓Auto-apply + change alerts |
| Turn waste into reviewable workflows | Review search terms manually | Scripts + negative lists | ✓Search-term, app and keyword workflows |
| Audit every ad destination for broken paths | Inspect URLs separately | Crawler + joins to maintain | ✓Links Audit |
| Build repeatable reports from useful cuts | Views and exports | Combine exports by hand | ✓Built-in + saved reports |
| Ask about the linked account in Slack | Separate tab or handoff | Bot, auth and queries to maintain | ✓Read-only Slack AI Bot |
Workflow comparison based on the functions each approach provides directly; Google Ads remains the campaign platform.
Clear answers about audits, account access, automations, AI boundaries, Slack AI Bot Integration and what adz.so adds around Google Ads.
It checks for hidden defaults, tracking failures, budget drift, Google-made changes and other account conditions that can quietly waste spend or weaken the evidence behind a decision.
AI cannot. It has no account write tool. Automations run only through workflows you enable, and review mode keeps a person between proposed work and the account. Every outcome stays visible in the activity record.
AI receives only the account context needed to explain a finding or answer the question you asked. Google credentials are not sent to the model, and the model cannot apply changes.
adz.so shows the current value and proposed correction first. After approval, it rereads the relevant setting and records the outcome, including when confirmation fails.
Reusable workflows handle recurring account work, checks and handoffs. You choose the rule, scope and level of human review, while the log keeps the result attached to the account.
Alerts carry the account, evidence and urgency into the destination you choose. Slack AI Bot Integration can route account-specific notifications and read-only questions without giving AI permission to make changes.
No. Google Ads remains where campaigns run. adz.so adds the operating layer around it: audits, verified fixes, alerts, automations, explanations and reporting.
You can turn reliable measurement into client-ready reports with performance context, plain-language explanations and the account changes that help explain the result.
adz.so looks past the obvious campaign controls to surface the defaults, targeting choices and conversion settings that are easy to miss until the spend is gone.